One of our enterprise customers, a large insurance company, told us they achieved a 99% reduction in reshoot costs using Runway ($7 in Runway credits vs. $ 10K+ for a typical reshoot).

They needed to change a single word in a VO to localize a US commercial for Canada, and used Runway for lip sync and audio generation instead of organizing a reshoot. Verbatim feedback:

“You can’t even put a price on the speed to market.”

Expect a lot more 99% cost reduction stories to come up soon.

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